Are you ready to feel the force again? I am! The highly anticipated next episode in the Star Wars saga, The Force Awakens, will hit theaters December 18th! Not to date myself, but I still remember my dad taking me to see Episode IV waaaaaayyyyy waaaaaayyyyy back when!
STAR WARS: THE FORCE AWAKENS products are set to be unveiled in the world’s first-ever global live toy unboxing. The Force will awaken starting on September 3. Kicking off in Sydney, Australia on the morning of September 3, and continuing through Asia, Europe, Canada, and North & South America, selections from the new toy line will debut to global fanfare leading up to retailers around the globe opening their doors at midnight.
Star Wars Fans are invited to join an Epic Global Event on YouTube. This epic online event featuring talent from the Maker Studios network gives fans first look at film-inspired toys ahead of midnight madness at retail.
The Force will awaken starting on September 3. Kicking off in Sydney, Australia on the morning of September 3, and continuing through Asia, Europe, Canada, and North & South America, selections from the Star Wars: The Force Awakens, new toy line will debut to global fanfare leading up to retailers around the globe opening their doors at midnight.
These “unboxing” videos will feature online personalities sharing the excitement of opening the new Star Wars: The Force Awakens toys. Unboxing videos overall have captivated millions of Internet viewers and continue to grow in popularity.
The Star Wars YouTube channel will host the live stream, which kicks off with the first unboxing in Sydney, Australia at 7:45 a.m. local time on Thursday, Sept. 3 (5:45 p.m. EDT on Wednesday, Sept. 2), with the grand finale at Lucasfilm in San Francisco at 8 a.m. PDT (11 a.m. EDT) on Thursday, Sept. 3. Each of the 15 locations will reveal a new product inspired by Star Wars: The Force Awakens.
The global unboxing event will incorporate traditional toy unboxers such as the popular EvanTubeHD, channels featuring families such as Bratayley, lifehack specialists such as ExpCaseros, gamers such as AlexBy11 and Star Wars fans from around the world, including Chris Pirillo, bringing with them a broad audience and appeal. The global line-up includes:
LOCAL TIME 9/3
Rio de Janeiro
The full schedule also is available at www.StarWars.com.
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Visit the official STAR WARS: THE FORCE AWAKENS website: http://www.starwars.com/the-force-awakens/
Don’t Forget: STAR WARS: THE FORCE AWAKENS arrives in theaters everywhere on December 18th!
May The Force Be With You, my friends.